The words “People First” are everywhere at Choice Bank. They’re immortalized in the institution’s core values, uttered in everyday conversation, and emblazoned on coffee mugs, t-shirts, and pens.
Recently, Choice Bank brought their People First mentality to life through the transformation of two North Dakota locations. Beyond a mere aesthetic upgrade, the changes were driven by the bank’s exponential growth and the need to accommodate their expanding team in an inviting and purposeful environment.
“Since Covid, foot traffic in banks has been down, but our growth has catapulted,” said Shelley Szudera, AVP of Brand and Marketing at Choice Bank. “We had the square footage to accommodate everyone; it was a matter of better utilizing the space.”
Two Locations, One Goal
The dual renovation, which included one Choice Bank location on West Fargo’s bustling Sheyenne St. and another on 45th St. in South Fargo, was a collaborative effort. From her own team, Szudera was joined by Chief Banking Officer Jay Lies and Chief Operations Officer Mandy Sheeley, along with representatives from the two locations. Lies’s sales prowess, Sheeley’s operational insights, and Szudera’s keen eye for design formed a synergistic cohort that was rounded out by InterOffice’s own Sarah Huckle and Sheila Hanson.
“It’s neat that this is a two-location project,” Huckle said. “We worked on both projects pretty much simultaneously. We not only did the furniture, but Sheila was also instrumental in the finish selections for both locations.”
With more than 100 remote employees–nearly 40 percent of their team–Choice Bank emphasized the importance of creating intentional, inviting flex spaces for remote employees visiting the office. MillerKnoll Canvas Workstations and Private Offices were thoughtfully equipped with everything an employee might need, including dongles and spare headphones, as well as accents like drought-resistant plants to ensure a seamless transition for remote workers entering the office.
